Question 1

Is BrainPOP regulated by the FDA?

Accepted Answer

FDA regulates all conventional foods/beverages and dietary supplements through its authority under the Federal Food, Drug, and Cosmetic Act. BrainPOP drink is promoted as a conventional food/beverage, and not as a dietary supplement. More importantly, the product fully complies with the detailed safety and labeling requirements of the Federal Food, Drug and Cosmetic Act and the FDA’s implementing regulations. Further, BrainPOP drink voluntarily places the caffeine content on its cans and adheres to the American Beverage Association’s Guidance for the responsible Labeling and Marketing of nootropic caffeine drinks and functional
beverages.

Question 2

What is a nootropic drink, and is it safe?

Accepted Answer

Nootropic means ‘tuning the brain’ and is safe. Caffeine, for instance, is to date one of the most researched, validated, and best ways to achieve nootropic benefits. We have included other nutrients in our formulation to compliment caffeine and nourish overall health and well-being. We make no medical claims or guarantees. All questions about one’s personal health and suitability for consuming this product should be directed to one’s physician.